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The 30 Largest US Cities With One or No Stroller Store, 2026
America has 563 stroller and baby gear stores — but they're not where all the babies are. 12 cities over 100,000 people have no dedicated stroller store in our directory at all. If you've ever thought about opening a baby gear shop, this is the map of open markets. Updated August 2026.
| # | City | Population | Stroller stores |
| 1 | San Diego, CA | none | |
| 2 | San Jose, CA | 1 | |
| 3 | Columbus, OH | 1 | |
| 4 | Indianapolis, IN | none | |
| 5 | Louisville, KY | 1 | |
| 6 | Nashville, TN | 1 | |
| 7 | Denver, CO | 1 | |
| 8 | Oklahoma City, OK | 1 | |
| 9 | El Paso, TX | none | |
| 10 | Boston, MA | 1 | |
| 11 | Detroit, MI | none | |
| 12 | Memphis, TN | none | |
| 13 | Baltimore, MD | none | |
| 14 | Milwaukee, WI | none | |
| 15 | Tucson, AZ | 1 | |
| 16 | Fresno, CA | none | |
| 17 | Sacramento, CA | none | |
| 18 | Mesa, AZ | none | |
| 19 | Kansas City, MO | 1 | |
| 20 | Colorado Springs, CO | 1 | |
| 21 | Omaha, NE | 1 | |
| 22 | Virginia Beach, VA | 1 | |
| 23 | Long Beach, CA | none | |
| 24 | Oakland, CA | 1 | |
| 25 | Minneapolis, MN | 1 | |
| 26 | Tulsa, OK | 1 | |
| 27 | Tampa, FL | 1 | |
| 28 | Aurora, CO | 1 | |
| 29 | Wichita, KS | 1 | |
| 30 | Cleveland, OH | none |
Download the data
underserved-stroller-markets.csv — all 30 cities with population and directory store count. Free to use with attribution (CC BY 4.0).
Suggested attribution: “Per strollerstores.com's 2026 underserved-markets analysis” with a link to https://www.strollerstores.com/stroller-stats/underserved/. Writing a local-business story? Email us for the numbers on any metro.
Methodology
We maintain a national directory of 563 stroller and baby gear stores compiled from public business listings, filtered to genuine stroller retailers. This table lists US cities over 100,000 people (US Census 2024 estimates) with one or zero stores located inside the city proper. Two honest caveats: suburbs count as separate cities, so a “none” city may still have a store a short drive away — and our directory aims for completeness but can miss a store, so read these as “no store we could find,” not a guarantee of absence. Big-box chains that sell some strollers among everything else (Target, Walmart) aren't counted; dedicated baby gear retailers are. Census township-level entries that aren't real shopping destinations are excluded. Data refreshes with our quarterly re-crawl; last updated August 2026.